Peter Primdahl

Peter Primdahl is Vice President of Emerging Business Models at The Co-operators. A progressive leader in innovation and business development with expertise in the fields of insurance, strategy, InsurTech and venture capital, Peter leads Co-operators’ new digital insurance brands that offer various on-demand, pay-per-use insurance products. His team leverages a variety of innovation methodologies and processes and applies them to conceptualize, explore, incubate and accelerate emerging business models.

Our Partners

Our partners are best in class companies that deliver quality products and/or services to the association sector – click below to see for yourself!