• The Association Agenda – Achieve, Learn and Connect with CSAE


    #AchieveMoreTogether During Member November

    On the heels of #CSAE2021, our sense of community is strong and its value has never been more clear. What does being a part of this community mean to you? Tell us! Or better, yet, SHOW us on LinkedInTwitter, or Facebook. CSAE members have a chance to win a $50 gift card. Simply post a message, GIF or image representing an aspect of community that’s meaningful, humorous or just plain fun! Remember to tag CSAE and use #AchieveMoreTogether on your post. Then, be sure to check out all of the #MemberNovember special promotions for members. 

    Thank You For Attending CSAE 2021

    That’s a wrap! Thanks to everyone who joined #CSAE2021: Community.

    This year’s successful conference included 466 attendees, five keynotes, 37 concurrent sessions, 40 sponsors, 14 Awards of Distinction recipients and 39 CAE® graduates. You all demonstrated what community is all about. If you missed a session or want to revisit a fantastic presentation, the conference recording will be available soon. Watch for an email in the coming weeks. A special thank you to our sponsors for supporting this event. We couldn’t have done it without you.  

    Finally, mark your calendars – CSAE 2022 happens in Halifax from Oct. 19-21, 2022. We can’t wait to see you!

    Meet the 2021 Awards of Distinction Winners

    Congratulations to all 2021 CSAE Awards of Distinction recipients. Associations have done some exceptional work over the past two years!

    Get inspired in your own work by exploring these award-winning programs and successes. You can access all the details here

    CSAE Members: choose your favourite Award of Distinction in the Excellence category – to determine the “Member’s Choice.” Vote here by Nov. 30, 2021!


    CSAE Atlantic Meet & Mingle
    Nov. 23 – 12:00 pm AST
    All association professionals are welcome to join this free virtual session about COVID vaccinations and legal termination. Join facilitator Nicolette Belliveau, a labour and employment lawyer with McInnes Cooper, to hear the answers to common legal questions surrounding vaccines and employment. All are welcome, both members and non-members. Register here.

    CSAE Manitoba Coffee & Conversation
    Nov. 24 – 2:00 pm CST
    Join Jonathan Strauss, president, Strauss Event & Association Management, for an informative case study presentation on how to hold an in-person event in the COVID era. All are welcome to this session, both members and non-members. Register here.

    Let’s Connect at Talk Tuesdays
    Nov. 30 – 2:00 pm EST
    Talk Tuesday is your chance for an informal drop-in with fellow members to talk about anything that is on your mind. Hosted by president and CEO Tracy Folkes Hanson, these video chats are an intimate space to touch base with peers for conversation, questions and connection. Register here.

    Saskatchewan Webinar: In-person and Hybrid Conferences
    Dec. 1 – 12:30 pm CST
    Join CSAE Saskatchewan to hear tips and lessons learned from holding in-person and hybrid conferences in 2021. Benefit from different perspectives, thanks to an interactive panel, while meeting and connecting with your peers. Panelists for in-person conferences: Chris Lane, president & CEO of Agribition (Agribition – Nov. 21-26) and Jim Bence, president & CEO of Hospitality Saskatchewan (Hospitality Saskatchewan Conference – Sept. 27-29). The panelist for hybrid conferences is Shad Ali, president of On Purpose Leadership (The Eclat Lighting Initiative – Feb. 10-13). Both members and non-members are welcome to attend this free session. Register here.

    New Member Orientation
    Dec. 3  – 1:00 pm EST
    Welcome to CSAE! Get the lay of the land at this free session, where you’ll learn about the benefits of belonging to CSAE. Log in to the CSAE website and click here to register.

    CSAE Trillium’s 2021 Hollywood Holiday Party
    Dec. 9 – 4:30 pm EST
    Shine like the stars at CSAE Trillium’s Hollywood Holiday soirée on Thursday, Dec. 9. All are welcome at this virtual party, to be held on the Remo platform. Don your best holiday costume or accessories and join your peers for a fun afternoon of table games, peer networking and “on stage” laughs courtesy of our MC, Funny Bones! Collect points throughout the event to qualify for a range of great prizes. Sip your favourite holiday beverage as we come together to launch the season, Trillium style! This festive event is free for both CSAE members and non-members. Register here. Sponsorships are available for this event starting at $1,000. Interested? Contact edward@case.com.

    Symposium for Chief Staff and Chief Elected Officers
    Feb. 24-25, 2022 (virtual workshop) – register here
    Mar. 24-25, 2022 (In-person workshop, Toronto, ON) – register here
    This two-day session brings staff leaders and board chairs together to set a course for success in the year ahead. Expertly facilitated by Glenn Tecker and Donna French Dunn, CAE, this is an event that fills up. Don’t miss out on the early bird rate!

    Sponsored by: 

    Make Plans to Exhibit at Tête-à-Tête 2022
    April 6, 2022
    Tête-à-Tête is back in person this year! Join us at the EY Centre in Ottawa and celebrate 32 years of success as one of the association community’s largest industry events. Apply now to exhibit and get the early bird exhibitor rate before Jan. 31, 2022. Space is limited. Looking for something extra? Contact edward@csae.com to discuss sponsorship opportunities.

    Association and not-for-profit leaders, meeting and event planners and government procurers from across the country can attend this event – free. Registration details coming soon.


    Are Virtual Events and Online Continuing Education Here to Stay? Have Your Say!

    Prior to the pandemic, many associations held in-person continuing education events and conferences to add value for their members and to generate revenue. During the pandemic, associations have relied exclusively on technology to connect with members. With the increasing costs of hosting in-person events and an attendee hard cap due to public gathering guidelines, will associations opt to host online events post Covid-19? Participate in our short 3-minute survey by Dec. 10 for a chance to win a $150 Amazon gift card (just in time for the holidays). The results will be shared with survey participants and our fellow CSAE members.

    Presented by:


    Launch Your Micro-Credentialling Strategy

    Dec. 16 – 1:00 pm EST

    The broadening skills gap has been front page news for the past couple of years. How do we even begin to address it? A solid talent development strategy spearheaded by relevant career growth will provide the tools needed to keep your employees ahead of the game. Dive into best practices for setting up your micro-credentialing strategy and discover how to motivate your employees; the differences and benefits of micro-credentialing, gamification, and badging; and how to apply Bloom’s Taxonomy and its relationship to CBE (competency-based education). Hosted by Amber West, an instructional designer at D2L. This one-hour webinar is free and open to all association and not-for-profit professionals. Click here to register.

    Presented by:


    Cass Bayley, The Bayley Group

    I launched The Bayley Group 28 years ago and we have a solid history of producing outstanding conferences for our association clients. We have a core team of seven professionals who design and execute a wide range of meetings. In 2020, we produced a series of successful virtual programs. Working from concept to execution provides us with the ability to deliver strategic advice with exceptional results.

    Email Cass at cass@bayleygroup.com


    The Return to In-Person Meetings

    The pandemic upended a primary source of both member engagement and nondues revenue for associations: in-person meetings. But as organizations revive their face-to-face offerings, they’re doing it smarter—by applying the lessons they’ve learned since March 2020.

    Source: AssociationsNow

    How a Cancelled Event Led to a New Revenue Stream for One Nimble Organization

    Finding new tricks with existing tech resulted in a huge revenue win for an association professional.

    Source: AssociationsNow

    The New Playbook for Executive Leaders

    The crises of the past year continue to challenge association CEOs and their colleagues in leadership, but paths to recovery and more resilient organizations are becoming clearer. 

    Source: AssociationsNow


    Building Community: CSAE’s 2020-21 Annual Report

    Read Building Community: CSAE’s 2020-21 Annual Report to get the final word on a challenging but successful year, where CSAE developed new ways to connect with members and deliver increased member value. Look back on the association’s key milestones and successes during the past year as we came together as an even stronger professional community. The publication also includes the CSAE treasurer’s report and financial statements. Click here to read it now.



    Have you thought about leveraging CSAE’s relationship with over 15,000 association executives to fill your next position? Post your job to AssociationJobs.ca now! CSAE members save 40%.  

    Job Seekers…

    Interested in finding the latest career opportunities in the association section? Click here to find the most recent postings, such as:  

    Title: Bilingual Membership Specialist
    Organization: Mortgage Professionals Canada
    Location: Toronto, ON
    Get more details

    Title: Communications Specialist
    Organization: Speech-Language & Audiology Canada
    Location: Ottawa, ON
    Get more details

    Title: Membership Coordinator
    Organization: The Canadian Gift Association
    Location: Toronto, ON
    Get more details


    Featured Corporate Partner: Quebec City Business Destination

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    Our Partners

    Our partners are best in class companies that deliver quality products and/or services to the association sector – click below to see for yourself!