• Learner’s Digest: December 2021

    Continuous improvement – it’s a foundational component at the heart of the CAE® program. Students are encouraged to perpetually rethink and review their practices, programs and offerings in their association work. After all, what was effective yesterday is not certain to be the best approach tomorrow. Take 2020 and 2021, for example. We’ve all had to do some reimagining to deliver the value our members expect from their professional or trade association.

    Over the years, there has been a lot of talk about the CAE® designation and how it measures up against other professional designations. While exploring the recommendations of organizations like the Institute for Credentialing Excellence and the International Organization for Standardization, the lack of an ongoing learning component was one clear omission for the CAE®.

    In the fall of 2020, a task force was struck to examine whether a continuing professional development (CPD) component should be introduced and, if so, what such a requirement could look like. Comparable professional designations were reviewed and the task force explored how a CPD requirement could be made flexible, achievable and realistic while encouraging the kind of lifelong learning we know CAEs value.

    Following this rigorous process, I’m pleased to introduce the CPD requirement for the CAE®.  It recognizes the value of sharing knowledge as well as volunteering and more formal professional development. You can learn more by visiting the FAQs here. We’ll be sharing more details in the coming months so that current CAEs are well equipped to meet the new requirement.

    I welcome your thoughts and feedback. It’s a critical part of how CSAE moves forward with an eye to continuous improvement.

    CSAE has a lot of opportunities coming up to help all association professionals build on their existing skills and knowledge – so get ready for a great year ahead!

    Happy holidays!


    Danielle Lamothe
    Vice President, Learning and Innovation

    CAE® Winter Term Open for Registration
    Make your mark in 2022 with the Certified Association Executive™ (CAE™) Program and register today for the winter term. Designed for senior leaders, executives and managers of associations and not-for-profit organizations, the online curriculum lets you work at your own pace to fit your learning into your busy schedule. Join more than 600 CAE®-certified professionals enjoying the advantages of certification. CAEs now have access to a digital badge as a verified mark of their skills and knowledge. Click here for details on Winter intake or contact Eve Mechici at eve@csae.com.

    Symposium for Chief Staff and Chief Elected Officers

    Feb. 24-25, 2022 (Virtual workshop) – register here
    Mar. 24-25, 2022 (In-person workshop, Toronto, ON) – register here

    CEOs, don’t miss this incomparable two-day working session for you and your board chair. You’ll establish a strong working partnership and set goals for a productive year ahead. Expertly facilitated by Glenn Tecker and Donna French Dunn, CAE, this is an event that fills up. Register now to take advantage of the early bird rate – the virtual workshop deadline is December 31!  

    Sponsored by:

    Submit to Present at the Summer Summit

    CSAE’s Trillium network welcomes proposals from across Canada for speakers/facilitators/presenters for the 16th annual Summer Summit, July 13-15, 2022 at Deerhurst Resort in Huntsville, Ontario. We’re putting together an outstanding program to present innovative ideas and foster discussions that will equip associations to better support their organization, members and volunteers.  Click here to submit your proposal by Feb.1, 2022.

    2021 Awards of Distinction: Introducing Your Members’ Choice Winner

    Join Hotel Association of Canada (HAC) president and CEO, Susie Grynol, CAE, as she describes how her organization fought to preserve the country’s hotel industry during the devastating COVID-19 pandemic. Learn about HAC’s effective crisis management strategy, its best-in-class government relations program and its coordinated public relations campaign. 

    Click to watch In It Together – Surviving the COVID-19 Crisis from the Hotel Association of Canada.

    CALENDAR OF CURRENT LEARNING OPPORTUNITIES

    New Member Orientation
    Jan. 6, 2022  – 1:00 pm EST
    Welcome to CSAE! Kick off the new year by learning about all the benefits of belonging to this hub for associations. Log in to the CSAE website and click here to register for this no-charge virtual session

    Connect and Share at Talk Tuesdays
    Jan. 11, 2022 – 2:00 pm EST
    This is your chance to enjoy an informal monthly drop-in with fellow members – to discuss anything that is on your mind. This free virtual event is hosted by CSAE president and CEO Tracy Folkes Hanson. Register here.

    CSAE Alberta Chat & Cheers
    Jan. 20, 2022 – 4:00 pm MST
    Start your goal-setting for 2022 with a review of the year gone by. Join host Ashley Janssen of Code and Effect to find out how to do an annual reflection, how to use it as the foundation for your goals, and how to set and actually achieve those goals! This virtual session is free and open to all. Find out more here.  

    Lobby Registry: Best Practices for Associations

    Feb. 8, 2022 – 1:00 pm EST
    Rules, requirements and the system are constantly changing for lobby registries across Canada. With the Office of the Commissioner of Lobbying of Canada launching a consultation on future changes to the Lobbyists’ Code of Conduct, it will be important for associations to stay up-to-date. Join W. Scott Thurlow, a renowned political lawyer, and Huw Williams, president of Impact Public Affairs, as they review lobby registration requirements for associations. Bring your questions for the post-session Q&A. Free to CSAE members. Non-members: $50. Register here.

    Make Plans to Exhibit at Tête-à-Tête 2022
    April 6, 2022
    Tête-à-Tête is back in person this year! Join us at the EY Centre in Ottawa and celebrate 32 years of success as one of the association community’s largest industry events. Apply now to exhibit and get the early bird exhibitor rate before Jan. 31, 2022. Space is limited. Looking for something extra? Contact edward@csae.com to discuss sponsorship opportunities.

    Association and not-for-profit leaders, meeting and event planners and government procurers from across the country can attend this event – free. Registration opens in January. Watch your inbox.

    ESSENTIAL READING

    Becoming a Socially Responsible Organization: Sustainability Practices You Can Begin to Use Today

    Everyone’s talking about climate change, Indigenous reconciliation and social equity. Author Coro Strandberg offers tips to help associations become socially responsible organizations.

    How to Make the Best of a Virtual Conference

    Virtual conferences are not without their challenges. If you’re planning a virtual conference, here are six expert tips from Kelly Duval of Howspace to help you make it the best possible experience.

    Communautés francophone et anglophone : tous gagnent à collaborer

    Qu’elles soient locales, régionales, provinciales ou nationales, les associations ont tout à gagner à collaborer avec les différentes communautés linguistiques qu’elles desservent. Dans l’action cependant, cette collaboration génère une foule de défis dont celui des ressources humaines et financières. Par Julie Dupont Lebel

    Click here for more content on the key competencies of governance, organizational direction, leading people, operations and value to membership. 

    BOOKSTORE SELECTION

    The Guide to Better Meetings for Directors of Non-Profit Organizations
    Nonprofit organizations can’t afford to squander money and time on unproductive meetings. Learn how to amp up your meetings with this simple, straightforward approach that contains targeted insights for nonprofit organization stakeholders. Take the initiative to streamline and enhance your meetings to ensure they are time well spent. 

    Visit the CSAE Bookstore for more information and to purchase.

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