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AI’s Impact on Member Behavior and How Associations Can Adapt

Associations are always looking for ways to enhance member value and stay relevant – that’s nothing new. What is new is the way artificial intelligence (AI) is changing people’s online behavior. A lot of articles explore AI use cases that […]

Beyond the Hype: How Canadian Associations Can Thoughtfully Adopt AI

There’s plenty of hype surrounding the advances in artificial intelligence and what that can mean for business leaders, but how do these advances apply to associations and non-profit organizations? What are the risks in the adoption of Generative AI technology? […]