Webinar: Unlocking Growth: How to Boost Your Association’s Revenue Through Training
Webinar
September 26, 1-2pm ET
Do you want to increase revenue from training in your association? Are you looking to scale your training programs while maintaining high quality and meeting member needs? Do you feel confident you have the right technology to help achieve your goals?
In this engaging webinar, you’ll learn how Peggy Zurkan transformed training at WCA by listening to their members, embracing technology, and never compromising on quality. Whether you’re just starting out or looking to enhance your current training programs, this webinar is a blueprint for success that you don’t want to miss.
You’ll leave with actionable strategies to scale effectively while delivering exceptional value to your members.
What You’ll Learn:
- Scale Your Training: How WCA went from offering zero training a decade ago to becoming a leading provider of both face-to-face and live online courses today.
- Why Quality Matters: Create valuable feedback loops and learn why authentic and industry-experienced facilitators are critical to the success of their programs.
- Maximize Value: Understand how the right pricing strategy, member discounts, and strategic partnerships have expanded their course offerings and driven significant membership growth.
- Roadblocks and Solutions: Hear about the challenges they’ve faced in scaling their training programs, from resource constraints to administrative burdens, and how they overcame them with the right technical solution.
Speakers:

Peggy Zurkan, Training Program Director, WCA
Peggy transformed WCA from offering zero training a decade ago to becoming an industry-leading provider of both face-to-face and live online courses today.

Jason Vincent, Head of Customer Experience, Arlo Software
Jason has been helping training providers reduce administration and grow revenue for 6+ years. He has an innate ability to understand complex customer problems and find the perfect software stack to suit their needs.
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